CKGSB Knowledge. The Future of Shopping.

CKGSB Knowledge. The Future of Shopping.

The Future of Shopping. By Mark Andrews Cheung Kong Graduate School of Business Knowledge. Spring 2020 How Alibaba’s Freshippo is shaking up the Chinese supermarket world. Imagine a top-flight supermarket, bathed in glowing white light and filled with the best food...
CKGSB Knowledge. Going Global.

CKGSB Knowledge. Going Global.

Going Global. By Mark Andrews Cheung Kong Graduate School of Business Knowledge. Winter 2019 Could Anta “Just Do It” and become the world’s next Nike? Anta, the leading Chinese sportswear brand, is determined to make itself as well-known and trendy around the world as...
CKGSB Knowledge. TikTok Shock.

CKGSB Knowledge. TikTok Shock.

TikTok Shock. By Mark Andrews Cheung Kong Graduate School of Business Knowledge. Fall 2019 ByteDance, an almost unknown Chinese company, is taking over the world TikTok’s latest viral challenge has the world’s teens gluing up their top lips with eyelash adhesive to...